Bank finance articles and tips

If you are new in the market and want to establish yourself quickly, taking part in trade shows can help you to reach your goal very quickly. Established business houses too can use such shows to retain their market share or to launch new products. Actually, such shows give the business houses an opportunity to establish direct contact with their present or prospective customers and to receive direct feedback from them. This enables the companies to formulate their market strategy more confidently and develop products accordingly.

However, all these will be possible only if you can draw the attention of your customers. Remember that, it is up to you to draw their attention, not vice-a-versa. Statistics say that, unless you can keep them engaged, they will spend just three seconds in front of your booth and then walk away. Trade show exhibits, if chosen with care, can help you to do just that. Therefore, you should be a little careful while choosing them.

Leaders and Managers are often frustrated in their attempts to improve employee engagement. Even with all our current efforts for improvement, according to Blessing and White's 2011 Employee Engagement survey, the average organization stands at only 31% engaged. I believe much of the frustration and poor performance stems from the misconceptions leaders have about how to improve employee engagement.

Misconception #1 - Managers are fully responsible
The first misconception is "managers are fully responsible for engagement" of employees. This is a contradiction because employee engagement is, by definition, an emotional response to the environment such that employees willingly exert greater discretionary effort into their work. Managers cannot create an internal emotional response. Managers can only create a better environment. The environment must offer a higher probability of the engagement experience. The major responsibility for employee engagement must therefore be placed with the employee him/herself. The employee must take advantage of the environment and all the elements that create engagement. Employee engagement is a joint responsibility.